Seniors Get a Hard Sell on Fee-Laden Annuities
FINANCIAL ABUSE
By Josh Friedman, Times Staff Writer
Los Angeles Times, April 24, 2006
"Agents target the elderly's sizable assets, playing on their fears to push a product that may not meet their needs. Rich commissions drive tactics."
FULL STORY
RELATED LINK:
Business Booms for Gurus Teaching How to Sell to Seniors
By Josh Friedman, Times Staff Writer
Los Angeles Times, April 24, 2006
"Some marketing borders on manipulation. `I call this getting the fish to chase the boat,' one consultant says."
FULL STORY
By Josh Friedman, Times Staff Writer
Los Angeles Times, April 24, 2006
"Agents target the elderly's sizable assets, playing on their fears to push a product that may not meet their needs. Rich commissions drive tactics."
FULL STORY
RELATED LINK:
Business Booms for Gurus Teaching How to Sell to Seniors
By Josh Friedman, Times Staff Writer
Los Angeles Times, April 24, 2006
"Some marketing borders on manipulation. `I call this getting the fish to chase the boat,' one consultant says."
FULL STORY